Urban IT Support provide award winning IT Support and technology solutions to small and medium sized businesses throughout West Yorkshire. Priding themselves upon fast, reliable, and effective support services and providing access to technology that enables their clients to grow their business.
What was our brief?
Urban IT Support engaged with The Lead Gen Specialists having recognised the need to engage with prospects in the local area. Having undertaken a briefing session with us, a plan was put in place encompassing sourcing a database, telemarketing, and email.
The Campaign
The Lead Gen Specialists deployed a strategic telemarketing campaign having identified the target market that Urban IT Support wanted to engage with. The Lead Gen Specialists then conducted a strategic telemarketing and email campaign which resulted in the generation of high-quality leads in the sectors that we were specifically targeting.
As with anyone providing a service that is reviewed on a cyclical basis, these marketing qualified leads can then be nurtured until such time that they are ready to review their existing solution.